JOANNA GRYFE | showrunner. advisor.

Joanna is a creative executive specializing in connecting Content with Commerce. She has put her expertise to work for brands including Rachael Ray, Chamberlain Coffee, Tastemade, Apple TV, VOGUE, Meta, Food Network, MTV, L’OREAL, Snapchat, Pepsi, Budweiser and many more. 

Her role co-creating viral sensation Tiny Kitchen and trailblazing social content best practices while scaling Tastemade’s studio production from 3 shows / year to more than 3 shows / day earned her Webby and Streamy Award accolades. 

As Chief Marketing and Digital Officer for Rachael Ray, Joanna oversaw omni-channel marketing, built and scaled the digital production and e-commerce operations for the Rachael Ray portfolio of media, CPG + housewares merchandise, and philanthropic initiatives.

She currently works as an independent consultant helping brands connect and scale their omni-channel marketing, content production and e-commerce operations. 

She has yet to meet a pasta she doesn't like.

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